Your hotel website - optimized for more direct bookings
Regardless of whether you want to create or optimize your hotel website: we support you with over 20 years of experience, passion and expert knowledge.
Create or optimize a hotel website? Exactly our thing!
Are you planning a new hotel website for your hotel or hotel chain? Or would you just like to carefully optimize your existing hotel website? Then you've come to the right place: websites for hotels have been our passion and core competence for more than 20 years. Our track record: over 30 WebAwards and more than 10 million euros in booking revenue per month through our hotel websites.
What is important when creating a hotel website?
What actually makes a hotel website with strong bookings? Even if the technical functions and requirements change over time, our formula for success is always the same: first emotion, then conversion.
Emotional hotel web design for your hotel website
Web design for hotels is particularly important. The path to direct bookings always leads through the hearts of your guests. Booking a hotel is a very emotional decision. It's like a date: either there's a "spark" and your potential guests fall in love with your hotel. Or they leave your hotel website, book with an OTA or even with another hotel. Our hotel web design achieves exactly that: enchanting guests and leading them to a booking with short paths.
Conversion optimization for more bookings
A good hotel website is your best salesperson. It delivers bookings without commission for your hotel. Our hotel websites achieve a conversion rate of between 1.0 and 4.0 %. The figures represent the ratio between website visits and online bookings. This means that between 1 and 4 bookings are generated from 100 website visits. The conversion rate varies depending on the hotel product, price and availability.
As much as we like to simply create beautiful web designs for hotels, in the end we are only happy when the conversion rate is right. That's why when a new hotel website goes live, the phase of continuous optimization follows. This makes your hotel website a little better every day.
Hotel websites that we are particularly proud of
Business hotel industry in Chemnitz: c/o56
360° digital marketing for the large city hotel c/o56 in Chemnitz
The history of c/o56 Chemnitz is a bit like growing up. From the lifestyle brand Penta to the outperformer hotel c/o56.
- Concept
- Web design
- Web development
- Online marketing
- Social Media
- SEO
- Hotel conversion optimization
- E-Commerce
The Randolins mountain hotel in St. Moritz, Switzerland.
These mountains. These lakes. This light!
Afterwards, it is a pleasure to present the unique architecture of this relaunch project.
- Concept
- Web design
- Web development
- SEO
- Hotel conversion optimization
- E-Commerce
RIMC Hotels & Resorts
A passion for the hotel business
The Hamburg-based RIMC Hotels & Resorts Group operates its own hotel brands. It also whitelabels popular hotel brands as affiliates.
Superbude Guest Check-in
Registration form, upselling, payment, check-in - all digital
We digitize the guest journey: registration form, upselling, payment, check-in and key card creation in one solution - before arrival, on site at the hotel, as a kiosk solution or on your own device. Fully integrated with the MEWS PMS.
- Digital registration form
- Digital Guest Journey
- E-Commerce
Victor's Holiday Homes Portugal
Fantastic villas near the beach on the Portuguese Riviera
The Victor's Residenz Hotel group is not only well positioned in Germany. On the Portuguese Riviera, Victor's also invites you to spend your vacation in dreamlike villas.
View project
Parkhotel Quellenhof Aachen
A Q makes more of everything
From chain to independence: the Adlon Group Berlin acquired the Parkhotel Quellenhof Aachen from the Pullman chain in 2020. As the digital lead agency, XPORT is responsible for the traditional hotel's return to individuality.
- Hotel website creation
- Online marketing
- Social Media
Empire Riverside Hotel Hamburg
Hamburg's lifestyle on 20 floors
The Empire Riverside Hotel is the "lighthouse" at the port of Hamburg. An international hotel with an enviable reputation.
- Hotel website creation
- Hotel conversion optimization
The chocolate hotel
Germany's only chocolate hotel
The Voss family is the 4th generation to run their chocolate hotel in Westerstede near Bremen. Truffles, pralines or chocolate suites? 80 rooms and suites, a wellness area and the restaurant tempt you to book in a sweet way. The centerpiece of the hotel is the chocolate lounge. Here, guests can enjoy a wide range of chocolate variations.
stuub
An honest look behind the scenes.
Hotel website relaunch at stuub.de: How we successfully implemented a user-friendly, technically sound website despite 87% additional effort.
Beach Hotel Zingst
Online marketing for the vacation hotel industry on the Baltic Sea
How does productive hotel marketing work in 2022? For a location that was and is a hotspot of the German vacation hotel industry even before Corona?
Gastwerk Hotel Hamburg
Like a tempting shop window.
Website design in a design hotel: The Gastwerk Hotel Hamburg has been setting standards for 20 years.
- Hotel website creation
- Digital guest folder
- Conference configurator
Boutique Hotel Nixe
This is what mermaids and mermen dream of
The venerable Villa Nixe in Binz on the island of Rügen enchants at first sight. The website should do no less. "That's where I want to go, that's what I want to see!"
- Concept
- Wireframe
- Web design
- Web development
Cabin Hotel CAB20
Cab-in instead of check-in: the Hamburg Cabin Hotel CAB20
Casual like a hostel, comfortable and stylish like a hotel: CAB20, the first cabin hotel in Germany, opened in summer 2021. We were asked to develop the matching website.
View project How our websites for hotels are created
One thing is clear: a truly successful hotel website can only be created together with you, your experiences, wishes and goals
- First, we analyze your brand, target group and target market. We also take a firm stance on the international stage.
- We visit you on site to look you in the eye, gain an impression of your building and define objectives and technical requirements.
- We suggest suitable features and a content management system and discuss the necessary interfaces that need to be connected.
- Choose the right content management system (CMS) from our neutral recommendations, with which you can maintain content conveniently, intuitively and very flexibly without any programming knowledge.
- Your content requirements are incorporated into the new hotel website.
- We then develop the website idea and concept.
- You will receive a proposal for the page structure, navigation and all required page types.
- Wireframes show you the layout and functionalities of the future website areas. The creation takes direct booking optimization into account.
- This is our basis for the complete screen design.
- The screen design of your hotel website is developed for smartphone, desktop and tablet devices.
- The programming takes into account both technology trends and responsive web design (adapting to the screen size).