Will hotel websites still be relevant in 2026? Alexander Creutzburg explains how hotels can use mobile UX to generate more direct bookings
The most important hotel marketing trends for 2026: How AI, data, and automation interact with emotion, communication, and guest loyalty—and what hotels should be considering now.
The most important hotel marketing trends for 2026: How AI, data, and automation interact with emotion, communication, and guest loyalty—and what hotels should be considering now.
AI is changing search behavior - and your hotel shouldn't be left behind. Find out how you can stay visible in ChatGPT & Co. with Generative Engine Optimization (GEO) - with clear content, smart structure and a real trust bonus.
AI and the hotel industry - a curse or a blessing? We have put together a list of the options you have for using AI in your hotel.
A well-structured and well-placed careers website is half the battle when it comes to finding qualified personnel.
Online marketing is essential for hotels to boost sales. We have identified 6 potential mistakes that hotels can make.
For hotels, good social media content leads to greater guest loyalty & more bookings. Find out how to make your posts irresistible here!
Is your new hotel website live? To make sure it rains bookings, we have compiled the 12 biggest conversion killers for you.
Learn how to use optimized hotel photos to create landing pages, social media posts and ads that entice people to book.
You can find out about the four dangers lurking in metasearch channels such as TripAdvisor, Trivago & Co. at XPORT.
