There are various ways to generate a conversion on the website.
You probably already know this from your hotel website. Usability plays an important role here, as does ease of access for users.
The best way to generate leads—in this case, applicants—is directly through your website using a contact form. This gives you control over the data you receive and allows you to determine which information is submitted. Keep the barrier to entry as low as possible; often, basic contact information—such as first and last name, phone number, and email address—is sufficient.
Of course, there are also solutions from third-party providers for the application process. Here it depends on what budget you have available and how you can handle the job advertisements and applications in the company.
The hotelcareer portal website, for example, provides an iFrame that can be integrated into the website. This allows applicants to apply directly for the advertised position and you can process the applications received via your login.
However, if you are broadly positioned in the HR sector, want to use many career portals and need a smart solution for the website, we recommend the Connectoor solution, for example. Similar to hotelcareer, it can be used to integrate job advertisements into the website and manage applications. The advantage here is that you can create a job and post it on a number of portals such as indeed, Google Jobs, hotelcareer and many more.
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